Still Unwilling to Pay: An Empirical Analysis of 50 U.S. Newspapers’ Digital Subscription Results

  • 23 June 2020, 01:28 PM
  • Grupa TIPMEDIA
Still Unwilling to Pay: An Empirical Analysis of 50 U.S. Newspapers’ Digital Subscription Results
U.S. newspapers have been trying to transform themselves from print to digital for more than two decades, but most are struggling in this transformation process.

Having experimented with advertising, subscription, and mixed models, none brings in sufficient revenue to make up for the loss on the print side. However, acting upon the assumption that the future is online, major newspapers continue their digital transformation efforts despite difficulties in monetizing online content. Read article  HERE. 

Last weeks of lockdown showed that online is the only right way to go. As we represent media family, for all the media that suffered due to the Covid-19 outbreak, we have a special offer. Contact us now and make going online fast & easy and start making $$$ now.

 

 

Grupa TIPMEDIA

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